I would say 75% of the issues I see in websites could be prevented by slowing down and taking a comprehensive look at your copy and brand strategy BEFORE starting to build your website.
This is especially important for coaches and 1:1 service providers who need their website to look and feel like them so that they can build trust with their potential clients.
In a content audit you will turn over everything you have prepared for your website. You MUST have all of your copy ready to review. You may also include branding, color selections, font selections, photos – whatever else you have ready!
I’ll review your content, we’ll meet to discuss what I find, and I’ll provide direction on what to tweak before you start your website build.