Website Strategy

If you build it, they *might* come.

Now, I don’t say this to scare you, but I’ve been building websites long enough to know that simply having a website isn’t enough. You need to have the right website with on-point copy, and you need to have a strategy in place for utilizing it.

Look, there was a time that if you came to me and just wanted a pretty website – I would make you one. Even if (quite frankly) I thought your copy was crap and your offerings were not well thought through.

Most of those websites aren’t still up on the web.

Why? Because a pretty website isn’t enough to get paying clients. (Seems obvious, right?)

The ones that lasted took the time to develop leak-tight offerings and to craft copy that really got their message across. And they also had a marketing plan for their website.

These days, I’ll tell you if I think you need to go back to the drawing board before I build you a site, and I offer some services to help you stack the deck in your favor.

Strategy Services

Audits, Clarity Sessions, Coaching

Well Chosen

Audits

I offer two types of audits:

I can review your pre-existing website and make suggestions based on ease-of-use and conversion principles.

I can review your content (your copy and brand strategy) prior to building a website and make suggestions that will lend to a conversion-friendly build.

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Business Clarity

Feeling “murky” about your branding, offerings and business strategy? This is a  one-hour deep dive so that you can gain clarity around your online business strategy, branding, offerings, copy and more!

We’ll focus on the issue areas you select prior to your session and I’ll provide a clear summary and next steps for you afterwards.

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Guided Website Launch

If you have an idea for a new business, offering or side hustle that you’d like to build a website for, NO idea where to begin and would like to be guided by someone who’s done it before, Guided may be for you!

This is an adaptable website build package that offers strategy, brand suggestions, copy guidance and accountability as you put what you need in place to develop and launch your online business, beginning with your website presence and rounded out with marketing guidance.

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Discovery Call

Like a virtual chat over tea. You’ll share with me what you’re looking for & I’ll let you know what the process will look like for YOU. 100% obligation-free.

Get Started
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Project Quote

No time for a phone call? That’s completely fine – if you’d prefer to just get a sense of what working with me would cost you, you just need to fill out a form. Easy peasy.

Get A Quote